Sheena Matheiken made "Uniform Project dress" famous by wearing it 365 days, 365 different ways--comes a fresh new fashion label Bright Young Things. The catch: the label is comprised of one season-less LBD, designed to be worn continuously and made to order, locally in New York City. Could it be the most sustainable dress on the market?
As a friend of the Uniform Project, I attended the launch event at the carefully curated boutique Maryam Nassir Zadeh in New York City .
Sheena Matheiken, center, wearing the "Uniform Project dress" as it has been dubbed.
As a friend of the Uniform Project, I attended the launch event at the carefully curated boutique Maryam Nassir Zadeh in New York City .
Sheena Matheiken, center, wearing the "Uniform Project dress" as it has been dubbed.
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